Voice is the main instrument we use to communicate with other people, but it also has the potential to transform the way we approach our interactions with technology and brands.
Actually, interacting with devices just by using voice is becoming more and more popular.
What is the reason behind this? According to the most popular data, the majority of users consider voice technology easy to use and time-saving. Just think of the time saved when we talk to Alexa or our Google Assistant. Can you imagine if we could communicate using voice commands to chatbots and virtual assistants? The benefits are not limited only to the users, because companies could create more engaging experiences for customers, among other things.
And what's better than making your customer happy?
Based on an interesting study conducted by Adobe, "On average, users say voice technology understands them and is accurate when given a command or asked a question only 69% of the time." This data makes us think how crucial it is to create voice assistants and experiences that are easy to use and intuitive.
Who has the power to prevent users from having an unsatisfactory experience interacting with a digital assistant? UX designers have always been responsible for making digital experiences as pleasant and user-friendly as possible.
Adobe also found that many users would like to use voice for more complex activities of those already existing.
Definitely, users are trusting brands to take voice-driven experiences to the next level with the help of UX designers.
Will voice user interfaces be the future of digital experiences?
If you haven't considered yet adding a voice-user interface to your product, it's time to do it!